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This site had the following in the web site, "We work hard to provide to our clients the highest quality CLEARANCE services." We noticed that the web page stated " We work hard to provide to our clients the highest quality CLEARANCE services." It also stated " Contact our London junk clearing company and let our rubbish collecting experts drive away and recycle your garbage or book home clearing service at good price. Fast and effective rubbish clearing service you could book now in our respected London waste collection company that offers a variety of clearance services." The header had refuse collection company as the highest ranking keyword. It was followed by london green waste clearance, rubbish dump, and industrial clearance which isn't as ranked as highly as refuse collection company. The next words the site uses is bin collection. london rubbish waste was also included and could not be seen by search crawlers.